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Studio 104 In the Press

Our 2022 advertising campaign sitting alongside brand editorial in key trade titles and business networks.

The Great Success Behind The 104 Collection

Our pre-designed collection could be the perfect option for a uniform refresh just in time for the summer staycation rush.

The Botanic Look: Bespoke Projects Inspiring The 104 Collection

The ‘Botanic’ look draws on Studio 104’s experience with locations that evoke brasserie-style, balancing smart and casual with a touch of chic.

From Oil to Eco-Tourism – Saudi Arabia’s ‘Vision 2030’ Giga-Projects

The Middle East is a huge growth market for Studio 104 and its core specialism of bespoke and luxury designer uniform.

Building a Smart Menswear Wardrobe for your Team

Ensuring your garments offer flexibility to deliver a cost-effective uniform solution across your team.

Portfolio Update: Bespoke Uniform for Nomad London

A new uniform for a great home layered with stories and animated by the collective spirit of its inhabitants.

London, Home to the World's Most Desirable Cocktail Bars

As Christmas nears, the crowds flock back to the capital's finest bars.

Future Look: Middle East’s Luxury Hotel Launches

From desert resorts and oceanic paradises, to city centre destinations and those nestled within historic locales and cultural hot-spots.

Grand Resort Bad Ragaz - My Inspiration in Luxury Hospitality

Our senior designer shares her unique inspiration that lead her to join Studio 104.

Sourcing Sustainability in Creating Luxury Uniforms

Studio 104 are constantly looking at ways to improve the cycle of sustainability in their projects.

Our Favourite Luxury Resort Hotels

Resorts that not only host you in some of the most desirable locations on the planet, but also pack a wealth of amenities.

Portfolio Update: Bespoke Uniform for Chatsworth House

Our brief was to create a collection that carefully captures the rich history of the estate while respecting its unique heritage.

Understanding Body Sizing & Perfecting Fit in Uniform

The importance of delivering a luxury uniform that fits well and endures.

The Crowds Return for LFW SS22

London's highly creative and forward-thinking fashion designers inspiring the Studio 104 design team.

The Challenges of Partnering with a Fashion Designer for your New Uniform

Working with known designers or fashion houses often end in a short lived uniform or even no uniform at all.

The Parlour Look: Bespoke Projects Informing the 104 Collection

The ‘Parlour’ look draws on Studio 104’s experience with luxury spas and high-end hotel's housekeeping requirements.

Dining at NoMad Hotel London

Nothing compares to viewing our bespoke uniforms in their natural settings.

Portfolio Update: Bespoke Uniform for Japan House London

The cultural home of Japan in London showcasing the best of Japanese art, design, tech and gastronomy.

Chintz: Cotton in Bloom Exhibition

The Fashion and Textile Museum exhibition explores the remarkable history of chintz.

Escapade Silverstone: A Trailblazing Fusion of Luxury Hospitality and Premier Motorsport

A collaboration between Lifestyle-led property developer and the home of British motor racing.

Eid Mubarak! Fine Dining in the Middle East

Last week marked the joyous occasion on Eid Al-Adha where food plays both an important and traditional role in marking this special occasion. 

Portfolio Update: Bespoke Uniform for Fortnum & Mason

Designed for both modern and traditional environments as well as warmer and temperate climates.

The Country Retreat Look: Bespoke Projects informing The 104 Collection

The Country Retreat look draws on Studio 104’s experience with the world’s most esteemed country escapes.

Summer Escapes in the UK's Finest Country Stays

The perfect time to explore what the United Kingdom has on offer for your summer holiday.

The Beaumont London - An Interior and Wardrobe Evolution

1920’s inspired Art Deco hotel has enjoyed an interior refresh, and a glorious uniform evolution.

Evaluating & Identifying What You Require from a New Factory Partner

The right partner is vital to ensure a good quality product is delivered on time and to the right price.

A ‘More is More’ Approach to Uniform Design

Practical and timeless uniform for a space that is completely maximalist

Uniform Launch: The Newt in Somerset

A bespoke uniform for one of the most exceptional country house hotels in Britain today.

The Resort Look: Bespoke Projects informing The 104 Collection

The Resort look draws on Studio 104’s experience with the world’s most laid-back bars, restaurants and hotels.

#WhoMadeMyClothes - Fashion Revolution Week 2021

Founded after the Rana Plaza disaster in 2013, to begin the fight for environmental and ethical change within the industry.

London's Best Outdoor Terraces

6 London Luxury hotels that are making every effort to attract us to their alfresco spaces.

Ultimate Arabian Luxury Spa Experiences - UAE

Our recommendations from world class spas available to visit in the UAE.

Tailoring Tips to Quietly Boast Your Sartorial Cachet

The best ways to demonstrate elegance and understanding when wearing your tailored uniform.

Selecting the Right Supplier to Partner - Sustainability, Quality & Reliability

Selecting the right partner is key to delivering a good quality sustainable product, on time and to the right price.

Creating High-End Uniform fit for a Sustainable Future

Creating new uniform for our ethically and ecologically conscious clients.

The Opulence Look: Bespoke Projects informing The 104 Collection

The Opulence look draws on Studio 104’s experience with the world’s chicest bars, restaurants and hotels.

The Magic and Wonder on Display at LFW AW21

London Fashion Week Fall/Winter 2021 was one of fantasy, gender inclusivity, and sustainability.

Chateau Denmark - Inspired by the Birthplace of the British Music Scene

Studio 104 partnering a ground-breaking project located in London's Denmark St.

Dubai: A Cosmopolitan Winter Oasis

The best time of the year to experience this melting pot of cultures

Launch of The 104 Collection - Range Catalogue

Used alongside our look book, this product catalogue aims to help clients easily select key styles and details.

Our Favourite Luxury Ski Resort Hotels

Discover the world's finest places to stay during your next ski adventure.

Schiaparelli, Scotland & Designer Uniform

How a fashion legend helped inform our luxury bespoke uniform concepts for Fife Arms.

The Heritage Look: Bespoke Projects Inspiring The 104 Collection

Discover projects that have inspired the 104 Collection

Sustainability & Superstar Architect Kengo Kuma

Proud to partner a leader in the eco-design movement, sharing the same values.

EXPO 2020 Dubai looks forward to reconnecting the world again

The first Middle Eastern city selected to host the event in the Expo's 170-year history.

104 Collection Look Book Now Available...

A sneak preview at our exciting new look book for the 104 Collection.

Eat, Drink and Be Merry!

Christmas events our clients are holding to guarantee to finish 2020 with a little sparkle.

The Kimono – Exhibited at the V&A and Japan House

This autumn the team was delighted to visit the ‘Kimono: Kyoto to Catwalk’ exhibition at the Victoria and Albert.

The Need for Pattern Cutting

Studio 104 work with local creative patternmakers who have a wealth of experience in the industry.

Breaking News: The 104 Collection Launches

Proud to present our new made-to-order uniform collection to the world.

The Quality Control Process at Studio 104

Within any manufacturing industry the quality control process is a key stage in delivering a successful product.

Covid Innovation in Hospitality

High-tech technology being brought to the forefront in hospitality

Creating a Street Style ‘moment’ with Studio 104

Inspired by these moments of spectacle to create our bespoke designs.

The 104 Collection - Second Samples Arrive

The latest update on our eagerly anticipated pre-designed collection

London & The World's Finest Cocktail Bars

Discover some of the world's top establishments in cocktail making.

Client Uniform Warehousing with Next Day Delivery Service

A 24/7 online uniform ordering system for our clients to place orders for next day delivery

Welcome Back to The Great and The Good

Throwing the spotlight on the greatly anticipated reopening of three of our many prestigious clients

Client Fittings – The Final Stage of the Truly Bespoke Service

One of the most enjoyable parts of a bespoke uniform project is delivering and fitting the uniform on site.

Mandarin Oriental Hyde Park Re-Opens with a Beautiful Film

"Reimagined, Reinvented and Reopened" campaign, an elegant invitation to visit their urban oasis.

The New 104 Collection in Development

Behind the scenes of the new 104 Collection coming to life.

Future Fabrics Virtual Expo - Digital & Sustainable

In response to the pandemic The Future Fabrics Expo went online.

The Hotel Disruptors: Positivity in post-pandemic ‘lean luxury’ & ‘hybrid hotel’ openings.

Shining spotlight on the growing army of lean luxury and hybrid hotel brands.

A Face Mask for the New Normal in Luxury Hospitality

Studio 104 has developed our own premium 3 ply reusable protective mask.

The First Digital London Fashion Week

Due to the ongoing pandemic, the British Fashion Council moved SS21 menswear fashion week online.

Our Made to Order ‘104 Collection’ Coming Soon

Our pre-designed collection with customisable elements, made to order in a few weeks.

World-Class Uniform Without The Headache

Understanding your team and business are key to starting your uniform journey.

RFID Tags Within the Uniform Industry

The exciting future of uniform will be driven by smart labelling

Marriott International: Boats, Coats, And Historical Anecdotes.

The hospitality sector prepares for life less-restricted, we showcase the hottest luxury Marriott International debuts.

Japan House - London’s Cultural Home of Japan

Proud to create bespoke uniform for the Japanese hub of Europe.

Creativity in London’s Finest Afternoon Teas

One of London’s unique draws is its wildly creative and luxurious afternoon teas.

Tim Walker: Wonderful Things

The wonderful world of fashion photographer Tim Walker at the V&A.

Key Looks For Key Workers

The growing opportunity in luxury residential care communities.

Working On Bespoke Uniform From Home

What creative techniques the team has adopted to help them focus.

Now Is The Ideal Time To Order Bespoke Uniform

With Studio 104's typical 6 month development time, there's no better moment to focus on creating your new bespoke uniform to emerge positive, exciting and refreshed.

Eco-responsibility, Traceability & Transparency at the fore in Première Vision Paris

This season was very much marked by new materiality and a search for greater eco-responsibility, underpinned by a strong determination to understand the history of a material. Traceability and transparency are part of the future of fabric sourcing.

Dubai's New Luxury Restaurant Scene in 2020

The Dubai high end food scene is as hot as ever with some amazing new openings in 2020

Learn How To Measure Your Staff's Perfect Fit

Calculating sizing and delivering the correct fit is a huge element of the success of a bespoke uniform launch

Fortnum and Mason: From Piccadilly Circus to Hong Kong

Transporting Fortnum & Mason from London to Hong Kong, it’s first International store.

What LFW brings to our in-house Design Team

London Fashion Week inspires our design team this Fall 2020

Our Founder's Story: The World's Desire for Bespoke Uniform

The opportunity in bespoke designer uniform for luxury brands and hotels.

From Opulent Sands to Opulent Skies

Abu Dhabi is home to one of the world’s most expensive luxury hotels which is a part of the Mandarin Oriental family.

Great Scotland Yard Launches With A Fresh, Creative & Criminally Inspired Uniform

Great Scotland Yard's focus has been to fuse the grandness of the building with its illustrious heritage, in an up-to-date style.

Working with a British Tailoring and Family-Owned Mill

One of the England's last remaining tailor made fabric mills.

LFWM AW20: Conscious Style, Punk Tailoring & Smart Shoes

Chatsworth House - The Ultimate in Heritage & Style

Partnering with England's finest Stately Home

London's Luxury Department Stores are in Vogue

The fortunes of London's luxury heritage department stores are soaring.

Our Process: Working with Studio 104

Creating high end, bespoke uniform to an exceptional standard and on schedule, requires an experienced process.

Lovat, The Home of Fine Tweed

Work with the very best in contemporary British fabric is a true delight for Studio 104.

Eco-Tourism: Turning 50 Red Sea Islands Into Luxury Resorts

Great news for opportunities in luxury hospitality uniform moving forward.

LFW SS20: Eco & High-Octane Trends

Fantastic inspiration for our super creative uniform designers in the very heart of London.