The Importance of Print in Bespoke Uniform Design
hether your uniform is a casual resort style or formal and classic, a branded pocket square or a printed hair band can make all the difference to the uniform and can be just the right accessory to elevate the look. Here at Studio 104, we absolutely understand the power of a great uniform and how to add luxury and interest with the right details to make your uniform stand out amongst the very competitive luxury hospitality and retail industry. In this blog, we have a look at how Studio 104 creates bespoke prints for accessories and textiles, how it can elevate the overall style of a uniform and the importance of adding print for your brand.
The Studio 104 designers know the importance of offering bespoke products that really stand out from the crowd. One way of elevating a uniform range is by adding a bespoke print design.Prints are an excellent way to make a lasting impression on your clientele and helps your team to be easily recognisable. An exclusive print design begins with our designers who will get to grips with a client’s brand identity, its concept and guidelines. From there the designers create initial print ideas by digital or hand drawings which are reviewed with our clients. For brands, bespoke print designs are always going to be one of the most brilliantly effective mediums to communicate their brand identity and heritage. For example, instantly recognisable, the Louis Vuitton Monogram is one of the oldest and most iconic fashion prints of all time. Designed in 1896 the print is reflecting its timelessness and heritage and has been interpreted across the brands famous trunks, bags, clothing, and accessories.
After the approval of the initial print design by our client the next step is to create the first printed strike offs of the design. At Studio 104 we are constantly working with the latest innovations, best suppliers and high-quality materials to create luxury uniforms. There is no difference when we come to produce printed textiles and accessories for your range. Therefore we use digital printing which providesendless possibilities for our client’s bespoke prints. Printing fabrics digitally produces an outstanding level of printclarity and colour. Combined with virtually unlimited colour and designoptions, the final printed fabric will exceed your expectations compared totraditional fabric printing methods. That’s why many of the world’s greatestfashion brands will only print their fabrics digitally. For example, Mary Katrantzou "The Queen of Print", her use of digital print had an enormous influence in the fashion industry. Katrantzou's work changed the face of twenty-first century fashion, inspiring high fashion and high street designers alike.
Digital printing is not only a cost-efficientway for our clients to customize their uniforms with small production lead times it is also an environmentally friendly way to print fabrics. Digital printing is one of the most sustainable methods of printing fabrics. It uses less water and energy than traditional methods, and there is no need for harsh chemicals.
Once the team at Studio 104 quality checks the print strike offs, the print is ready to go to production to create that standout accessory or printed dress with smartly placed branding. The print design can be applied to a variety of styles from shirts to belts or it can be kept as a unique detail combined with modern tailoring. Done so for the new Dorchester uniforms where for each department a fully bespoke and branded pocket square was developed by Studio 104. Overall, a bespoke print in your uniform range can play a major role in enhancing the image of your staff and support your brand identity.
The Studio 104 team are world-leading specialists in creating bespoke uniform for luxury hotels, hotel groups, luxury retail, high-end restaurants, luxury experiences, and corporate clients. We provide a dedicated, high-end service supplying exclusively designed, custom and contemporary uniforms.
Written by Stefanie Tschirky – Senior Designer
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