The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar The Savoy – The American Bar

The Savoy

American Bar

The Brief

Cult TV show Mad Men and the 60s were the inspiration behind the Savoy Hotel’s American Bar uniform. Opened in 1878 and widely regarded as one of the world’s best cocktail bars meant the pressure was on to design a classic, elegant uniform with a contemporary twist.

The Result

The design team drew from the radical era of the sixties, resulting in slick, fitted suits and a monochrome palette, encompassing the iconic white jacket that has become part of the bar’s heritage. The mirrors in the bar sparked the idea behind the diamond jacquard trim used on the cocktail waitresses’ shift dress.

Kiaran W. MacDonald FIH MI, Managing Director, The Savoy Hotel

“What a sincere pleasure it has been to work with a designer who takes the time to fully understand the brief and creates stunning bespoke designs that are comfortable & flattering for our colleagues to wear… and don’t feel or Look like a uniform!”.