Studio 104 visits London Fashion Week

18
September, 2014

Studio 104 visits London Fashion Week

 

Somerset house was host to one of the most exciting weeks London has to offer the fashion -hungry. London Fashion Week. Acclaimed for showcasing some of the world’s most sought after designers, the Catwalk Show Space in The Edmond J. Safra Fountain Court houses the catwalk shows.

The day was a great chance to snap some inspirational ideas that could be incorporated into a future uniform. As we are renowned for creating designer uniforms, we are constantly searching for inspiration. Many hotels come to us in need of a style direction for their staff, who represent their establishment.

As I sat at the coffee bar in the courtyard, I watched models and stylists alike explore the venue. The photographers were out in force, snapping most people as they walked by. Being an amateur, I tried to take as many photos as possible, without feeling like a stalker. Its quite strange snapping people without them knowing, yet in plain sight. However the aim of everyone here is to get photographed in their carefully chosen ensembles, and many people did not disappoint, like this lady

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As everyone’s eyes were firmly on the catwalks progressing inside the venue via invitation, or the live stream on the London Fashion Week website, I was transfixed by the street style out in force. Everyone was dressed to impress.

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Ella Ramsden, Buying and Design Administritive Assistant

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